Once fans purchase on the app, how do they get their items?

SMOOTHER™ fulfills through an in-venue pickup point, similar to a coat check. Items can also be shipped to any address (as long as the client partner offers this option). In-seat delivery debuts in 2019.

Can fans outside of the venue buy merchandise through SMOOTHER™?

Yes. Anyone that has the app and loads their credit card can purchase. Purchasing outside of the venues has been a powerful source of new sales for SMOOTHER™ clients to date.

How much does SMOOTHER™ cost the fan?

The App is free. The fan sees a charge on the app labeled “handling fee” on top of their item purchase. SMOOTHER™ keeps this fee, and then net revenue (after credit card processing fees) is paid by SMOOTHER™ to the client.

What kinds of transactions and services can be done on SMOOTHER™?

Currently, merchandise and concessions. SMOOTHER™ takes client offerings, and client approved marketing materials such as photos and copy, and builds the client demo offline for client review and approval. Dynamic services that fit each venue's capacity are being added on an ongoing basis.

What infrastructure is required at the venue?

SMOOTHER™ is built to work on cellular networks. While an exclusive Wi-Fi connection at the venue can be helpful, it is not required.

Can SMOOTHER™ facilitate promotional offers?

Yes. SMOOTHER™ gives clients the ability to create various promotions including XX% off, $XX off, and free product offers.

How long does it take to create and deploy my brand on the SMOOTHER™ app?

Deployment timing depends of the complexity of the build and fan offerings that will appear on the app.

Can a facility / venue limit purchase on the SMOOTHER™ App by section?

Yes. Administrators have the ability to limit the purchase of specific products by section, row, and seat. Timing limitations are available as well.

How many items can be listed on SMOOTHER™?

The app can handle several dozen items at a time. For user experience, clients often select a handful of items to feature more prominently on the app.

Can SMOOTHER™ be used in conjunction my venue’s existing POS system?

Yes. SMOOTHER™ can be configured to interface with most major POS systems.

Is SMOOTHER™ built for both iPhone and Android OS?


Is information encrypted?

Yes. All communication from both web and mobile apps uses HTTPS, based on current best practices and industry-standards guaranteed by Let's Encrypt.

Is my data secure?

Yes. All databases are protected through continuous physical and logical backups. These backups are stored encrypted on- and offsite to cater for both redundant and timely restore processes.

What does the technology stack look like?

The SMOOTHER™ platform is built as a multi-tenant service-oriented architecture with a proven foundation of Python, Django, Postgresql, Redis at its core. This allows us to scale with the flexibility to meet the business demands of both functionality and operations.

How does a client see their transactions?

Clients receive a proprietary, password-protected dashboard from SMOOTHER™ management to observe their sales and reports. Additionally, custom reporting is built client by client to assist clients in tracking “hot costs” and key data points.

Where can I get the mobile App?

Available on AppStore and GooglePlay.